Carrefour Kids

How do you engage chidren with a brand in a positive way and link on and offline activations?



Create an interactive and animated game app that is adapted to kids from 5 to 10 years old.
Create a bridge between the online experience and the Carrefour Supermarkets.
Create a fun and playful atmosphere to make children play and own the game.
Make the kids own one of the 5 mascot monsters.


Project Manager, Art directors, UX designers, Motion designers, App developers



We created a “look and find” game app for Carrefour by using the monsters and the graphic pieces we developed. We created 5 different fun worlds dedicated to a particular monster with product of the range in it.

The main strategy is based on making kids own a monster and manage link between the app and the stores. We did this through a scanner technology which invites kids to scan real products of the range to unlock worlds and objects.



Possibility to scan a product in-store to unlock an object or a new world inside the game
Possibility to customize your monster with additional objects unlocked in the games.



Newsletter to CRM of Carrefour
Header on the Carrefour Kids website
Facebook Page

  • Client: Carrefour
  • Project: Carrefour Kids - Game App
  • Countries: France
  • Media: iOS & Android

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